Preheat oven to 350F.
Place a large roasting pan (I use the throwaway version that is easy to find during the holiday season) on a baking sheet — this will make transporting the ham in and out of the oven much easier.
Remove the ham from the packaging and place in the roasting pan. Using your hands, coat both sides with brown sugar. After an even coat of brown sugar is applied, pour Ale-8-One into the base of the roasting pan.
Add crushed pineapple, using all of the juice, to the Ale-8-One in the base of the pan.
Cover with foil and bake until the internal temperature reaches 145F (be sure to have a meat thermometer). I usually remove the foil with 5-10 minutes of baking left to brown the top of the ham. The total bake time is roughly 4-4.5 hours; however, monitor the internal temperature carefully.
Liberally spoon the Ale-8-One + Pineapple mixture in the bottom of the pan over the ham.
Let the ham rest for at least 15 minutes before slicing.